What excites me most is the creativity and so we’ve always said that Montreal has attracted creative industries but now the way businesses evolved with technology, there’s creativity everywhere because we’re having to reinvent our past. There’s no business that can remain doing business as it did in the past and so if you come to creative solutions, Montreal with its new, different approach if you will to business, offers that. Particularly the type of people that come to the city and work in the city.